“The GFORM Way”: Embracing the Future of Retail with an Integrated Approach

During a late summer evening last week at an event location overlooking river Spree in Berlin, our sister company GFORM, who manages the assets of the OPEN-portfolio, unfolded a new chapter in the realm of retail innovation. With over 200 attendees, the inaugural event was more than just a gathering – it was a shared exploration into the transformative potentials of taking an integrated building approach.

The event focused on exploring the “GFORM Way”, a philosophy that embodies the innovative and technology-driven vision and forward-thinking approach to retail and real estate. The event offered attendees the opportunity to get an insight into the projects that GFORM, together with the shared skills and experience of the other sister companies within the Greenman Group, is integrating in the properties of the fund.

By showcasing projects like EV-chargers being installed at the centres, a pilot project for CO2-capture from the atmosphere, the use of AI to measure footfall and energy consumption in the properties, a vertical farm to shorten supply chains, a brand new digital software for tenants, as well as ESG initiatives to promote food education and biodiversity, the event outlined a vision of the future where retail innovation meets sustainability and technology. With an inspiring keynote by Thomas Kraubitz, co-founder of the German Sustainable Building Council (DGNB), the evening offered numerous stimulating conversations, making it an unforgettable experience.

For those who would like to get a feel for the evening, you can visit GFORM’s website.to have a look at the gallery.